Sent 6-7 days after signup

Now that you have delivered value and built trust, it is time to introduce your paid offer. But do it with finesse.

• Recap the value you have provided so far
• Identify the next step - what do they need to continue growing?
• Introduce your solution as the natural next step
• Include social proof - testimonials, case studies, results
• Create urgency if appropriate - limited time offer, bonuses, etc.

Your CTA should be clear but not pushy. Give them a reason to act now, but respect that not everyone is ready.

Remember: This is just the beginning. Not everyone will buy from the welcome sequence - and that is okay. Keep nurturing them with regular valuable content.